Transparent Web Tracking: E-commerce vs. Privacy
Have you ever felt ‘insecure’ online? Do you think that businesses sometimes behave as a “Big Brother†that has unrestricted access to your personal data? Well, apparently spying times will be over! Fortunately, privacy seems to be winning the battle against unlimited Web Tracking. Personal details are crucial for e-merchants’ marketing research: no doubt about [...]
Read moreThe future of the Web, What's New and What's Coming Soon
Innumerable stories have been written about the future. In late 40s, George Orwell described an apocalyptic world yielded to an omnipresent system in his mythical novel 1984. Twenty years after, Stanley Kubrick presented his imagined idea of the new millennium’s world through his movie 2001: A Space Odyssey. Even if those visions weren’t asserted quite [...]
Read moreVirtual Shoppers: How to improve your Website and increase sales
E-commerce is becoming more and more popular nowadays. People buy almost everything through Internet: books, clothes, furniture, electronics, etc. But it is a fact that some Web sites are more trustworthy than others. How to make your website more attractive and reliable? Here there are some tips. Let’s see! Above all, make sure that customers [...]
Read moreHow to Add a Shopping Cart to Your Site
As you know, selling online is a big opportunity for business. So, what are you waiting for? Including a shopping cart in your Web site will help you improve sales, satisfy your customers and enhance all your marketing initiatives. Isn’t that what are you´re expecting? I’m sure you are! Shopping Cart is an e-commerce tool [...]
Read moreWhat makes a good E-commerce Website Design?
Every Web site needs a good design. But, E-commerce Web sites have some special considerations to be successful and make users visit you once and again to buy your products. E-commerce or Electronic commerce is usually also known as online commerce, web commerce, E-Business, E-Retail, E-Tailing, or EC. As you know, E-commerce is the process [...]
Read moreWhen is it time to redesign your Website?
Since trends, styles and technologies are ever changing; the key of online marketing is to keep your Web Site fresh and updated. So, how do you know when it’s time to redesign your Website? Firstly, answer these questions: does your Web Site reflect what your company stands? Have you updated your Website lately? Does your Web [...]
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