Archive for Social Networking
Are customers talking about you on Twitter?
Using Twitter for positive Word of Mouth can be effective. But, sometimes businessmen and marketers are afraid of what customers could say about their companies on Twitter! Monitoring Twitter for mentions and comments on your brand could be challenging, but exciting. What are customers saying now? Are they more likely to give or seek information? [...]
Read moreGetting involved with Social Shopping
Word of mouth is one of the most influential purchase drivers, especially when we are talking about social shopping. You may probably ask friends or family what they think of a product or check ratings or reviews made by strangers to get the right product for you. But, what are the next steps for social [...]
Read moreSocial networking sites in your workplace
Employees regularly check their personal emails and visit different social networking sites like Facebook, LinkedIn or even Twitter during working hours. Still, companies are starting to limit these trends. So, before sending out that next Tweet about your latest blogposting, or checking what your friends are doing, don’t forget to double-check your company’s social networking [...]
Read moreHow to promote your Social Media profiles
The most quick-witted online retailers have adapted to the Social media and network age. That’s no news! We have seen how big and small companies are present in the Social Network scene. In this sense, most of the top companies have a profile on top social networking sites, according to Internet Retailer: • 79% of [...]
Read moreSocial networking scams to avoid
As you know, Social Networking sites are becoming an addiction for many Internet users. As we see, these sites are useful in many ways: you can share information, videos, photos, keep in touch with people, do business, among other options. Nevertheless, business and regular users must be aware of the increasing dangers behind the “Social Network revolutionâ€. [...]
Read moreBusiness Networks Online
All the possible business cards in a click We all understand Business Networking as the process of building a chain of people with the same commercial interests looking for a mutual beneficial relationship. Not that long time ago, business cards used to be the main symbol of Business Networking. Nevertheless, the Net has totally changed [...]
Read moreNetiquette: Online politesse. The digital hands shaking
The only things more complex than social relations are probably online social relations. In every given culture there are unwritten (or prescribed by authority) desirable manners to behave. The social characteristics of the Web 2.0, where the user practically creates the contents through online communications, have turned the cyberspace into a particular culture of its [...]
Read moreThe Do's of Creating an Effective Social Media Strategy
Nowadays the web is more important than ever, every second there’re more exciting new applications and Web sites full of interesting information that will become a whole experience for the user, creating up-to-the-minute ways of communication. (Oreilly, 2007) This possibility of having the world in our hands calls millions of users to the web all [...]
Read moreHow Facebook and web 2.0 are changing privacy rules
Facebook, Twitter and other web 2.0 applications are reorganizing the control over the personal data of their users. Subsequently, many companies are also analyzing how they take care of their customer data; but if they aren’t, they should! Why? Due to the size of these social networking or micro-blogging sites, all what they do on [...]
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